广东省梅州中学2012届高三第二学期第一次月考检测

英语试题

I . 语言知识及应用（共两节，满分45分）

第一节: 完形填空 （共15小题； 每小题2分，满分30分）

阅读下面短文，掌握其大意，然后从 1―15各题所给的A、B、C和D项中，选出最佳选项，并在答题卷上将该题涂黑。

Advertising is about creating images, and this is especially true when advertising food and drinks. What the 1 looks like is more important than what it tastes like. If companies hope to sell food successfully, the food must 2 appetizing.

Television advertising of food often uses 3 . Apparently, food looks especially appetizing if it moves. Chocolate sauce looks much more 4 when you see it being poured over ice cream than it does just sitting in a jar.

5 effects also help to sell food: sausages sizzling(咝咝响) in a frying pan are mouth-watering. A TV 6 for a brand of coffee had the sound of coffee percolating(过滤) in the background. The commercial was so 7 that it lasted five years.

The 8 of food and its packaging is also very important. If the color looks 9 , people won’t eat it. Nobody would normally eat blue bre