以下为课件内提取的文本内容，仅供参考：

Unit 5 Advertising(2)para4-6

设计制作:闫卫辉(david.yan)

QQ:29594136

2006.9.12

advantages and disadvantages of ads

1.Help customers find good products

2.Help companies make money

3.Can be used to inform people about important issues

1.Can lead people to buy the wrong products

2.Can make teenagers want things that are bad for them

3. Can be ugly and noisy

para4

1.Take into consideration 考虑某事物

The teacher took Tom’s illness into consideration and forgave his absence.

2.辨析

allow

permit

advise

forbid

“允许”，指不反对，消极允许

“允许”，指积极支持

建议

禁止

v.+ sb. to do sth.

v.+ doing sth.

共性

His parents advised him not to lose himself into Internet.

He was permitted to pass the entrance.

para5

3.Armed with facts and figures, customers are better able to deal with the often powerful arguments given by a salesman or saleswoman.

　　用事实和数据武装头脑的消费者就能更好的应对那些销售员的狂轰乱炸．

1) arm v.武装；装备　arm… with…用…武装

Please arm yourself with high-tech knowledge.

2004辽宁

_______ by the beauty of nature, the girl from London decided to spend another two days on the farm.

A. Attracting B. Attracted C. To be attracted D. Having attracted

4. not all = all not 并非所有的…（部分否定）

para6

Not all ads are used to promote a product or to increase a company’s profits.

= All ads are not used to promote a product or to increase a company’s profits.

Question1: “并不是所有的同学都去看电影了．”怎么说呢？

Not all the students went to see the film.

All the students didn’t go to see the film.

Question2: 全部否定的词有什么？

none, nothing, no one…..

None of the students go to see the film.

5. Make+ sb./sth.(宾语)+n./ adj./to do /doing/done（宾补）

1) We made him our monitor.

2) Ads often makes products cheaper.

3) We must make it known to the public that the pollution is very terrible.

NMET2004

Helen had to shout ______ above the sound of the music.

making herself hear B. to make herself hear

C. making herself heard D. to make herself heard

Now, let’s do some exercises !

True or False:

1. The majority of people think advertising is fun.

2. To attract more audience, advertising should be made as beautiful as possible.

3. Good advertising can influence customers to make choices.

4. The best ad is the one with the largest amount of money spent on it.

5. All ads are used to promote a product or to increase a company’s profits.

6.It is clearly known that ads work very well.

F

F

T

F

F

F

Made by: David.Yan

E-mail: david8748@163.com

QQ;29594136

2006.9.12